Tuesday 28 February 2017

Tagging Artificial Intelligence to E-commerce for Enhanced Customer Experience



Shopping has raised higher from a simple barter system where the needed things got exchanged between the concerned persons to innovative buying at its heights over the centuries. At 2017 and beyond, the incursion of machine learning technology is all set to change the way of online shopping. As per Gartner, 85% of the customer interaction would be digital by 2020 and the techno behind the changing face of the e-commerce website development would be none other than the Artificial Intelligence.

Content Source: http://www.orangemantra.com/blog/tagging-artificial-intelligence-to-e-commerce-for-enhanced-customer-experience

Tuesday 21 February 2017

Keep A Check On Mobile Transactions Abandonment for Your Online Commerce



It is a fact today that the consumers around the world are dependent on their smartphones to make an online purchase. Accordingly, the online merchants have geared up to develop the e-commerce apps and several businesses we find today either have integrated the app for their online stores or they are entirely dependent on mobile apps only. Such is the penetration level of the mobile apps into the e-commerce industry. Whether the stores are developed based on Magento, PrestaShop, Shopify or any other leading e-commerce platform, the merchants are making an attempt to go mobile and are also witnessing success to an appreciable extent.

Content Source: http://www.orangemantra.com/blog/keep-a-check-on-mobile-transactions-abandonment-for-your-online-commerce

Tuesday 7 February 2017

User-Centric iOS Application Development is the Need for your Online Business



Mobile applications are no more an extended part of the e-commerce websites. Today, we find several companies which exist only on the mobile or follow the mobile first strategy. It is imperative for the mobile application developers to adopt the best and latest practices for the apps they develop to gain high market penetration value. User engagement is the priority and rule when developing mobile apps for enterprises or the industry verticals.

Content Source: http://www.orangemantra.com/blog/user-centric-ios-application-development-is-the-need-for-your-online-business