Monday, 23 January 2017

Indian Farmers get Mobile Applications to Ease the Agriculture Practices



Agriculture plays the important role in the country’s economy. More than 58% of the Indian rural households are dependent on agriculture as their means of livelihood, and it stands as one of the largest contributors to the Gross Domestic Product [GDP] in India.

As a part of Digital India movement, the startups and the tech companies have teamed up with the government to develop mobile application for farmers in India. The Indian govt. and other research institutes have introduced several mobile applications in favor of the farmers as an aid for their agriculture practices and marketing for a profit.

Read more: http://www.orangemantra.com/blog/indian-farmers-get-mobile-applications-to-ease-the-agriculture-practices

Tuesday, 17 January 2017

Utility of Magento for Taking Fashion Online




The fashion industry is all about visual aesthetics.....all that looks good sells well. Whether you are selling through brick and mortar stores or through online platforms, presentation is vital. For all those planning to sell fashion online, the platform chosen for the e-commerce website can make all the difference in its success. The key is to look for the one which offers customization and Magento is a platform that can be just perfect for this purpose. Being highly scalable and extremely flexible, Magento brings personalized shopping experience for every buyer. Let's have a look at the unmatched benefits of using this platform for developing e-commerce websites for the fashion industry.

Content Source: http://www.orangemantra.com/blog/utility-of-magento-for-taking-fashion-online

Monday, 2 January 2017

Focus on Crafting Social Media Strategies for E-commerce Success



 Today, we find an intense focus on social media marketing. The reason is simple; it is where we could find our customers. Man is a social being and his social networking nature is not a newly acquired or learned behavior. The social platforms like Facebook, Twitter, Snap Chat, Instagram, Google+, LinkedIn, and etc., are just the digital channels which are channelizing his behavior in a modern and technical way. When the customers are on social media to learn more about the products and services, it is relatively important for the e-commerce website owners to integrate their site with social media.

Content Source: http://www.orangemantra.com/blog/focus-on-crafting-social-media-strategies-for-e-commerce-success

Monday, 26 December 2016

The Use of UPI Android App Surges Post Demonetization




The recent Demonetization movement by the Indian government is pushing forward the Unified Payment Interface (UPI), the system launched by the National Payments Corporation of India (NPCI) and the Reserve Bank of India (RBI). The UPI facilitates easy payment between peer-to-peer and peer-to-entity.  

The users just have to create a virtual payment address and link it to their bank account. The user may download UPI app of any bank and use with other banks account too. The transfer of money is as easy as sending a message, as there is no need of filling the details of the beneficiary's account or their own account details.

Content Source: http://www.orangemantra.com/blog/the-use-of-upi-android-app-surges-post-demonetization

Tuesday, 20 December 2016

Digitize Your Supply Chain System for a Successful E-commerce Business


E-commerce has become a convenient mode of shopping as the customers are poured with a wider choice of the products, the fashion across the globe, trusted brands, and all at affordable and competitive pricing. E-commerce web development today is growing beyond the imagination owing to the digital transformation trends. This has positively impacted the way an organization conducts its business or the millennial generation who are dependent on it.

This may include the integration of new systems into the existing store, secure payment integration, e-commerce exclusive features, and so forth.

Content Source: https://goo.gl/z5dUTu

Monday, 12 December 2016

The Era of Cashless Economy Surges in India and Across the World


 It is the era of Cashless payment today. We hardly find people carrying cold hard cash. Even if they carry, it could be just a few hundreds and not more than that, for nobody wants their wallet thick and heavy anymore. Plus, it is secure to make a purchase with payment cards or through mobile payment system and track them too online. It is the time to swap the system with your smartphone now.

The mobile wallets (otherwise called as the digital wallets or the virtual wallets) or the mobile applications which enable financial transactions are already in the hands of Generation Z and millennials.

Content Source: https://goo.gl/d6Iah7

Sunday, 11 December 2016

An Appropriate Shopify Theme helps you Grow Business Online



 Starting a business online is a challenging task. The first challenge faced by either small or large sized business is the selection of an appropriate e-commerce platform. Shopify is one of the best e-commerce platform for small and medium sized business. If you get in touch with the Shopify experts in India, they are able to give your online venture a perfect start-off, the main reason being the unique themes. As the themes are created by the professionals, it makes the online store attractive and professional. The themes comprise the latest design elements in accordance with the today’s e-commerce world and give the competitive advantage for the merchants.

It is a well-known fact that the visitors judge the store by their first impression. And the impression is created within seconds of their visit to the website. The themes are designed in such a way that the visitors stay in the web page for a longer duration prompting purchase orders. So, it is essential to carefully select the themes. You can get a new theme developed with the help of Shopify developers, India; select one among the available themes or customize the available themes as per your business value. Creating first impression as a first step towards development of online store is the key to success. 

Moving further, there are both free and paid themes available. The price of the paid ones range up to 180 dollars. If you feel it a little higher for your budget, you can always go for the free themes during Shopify e-commerce development, validate its performance and may upgrade to the premium ones later on if needed. However, the paid themes are developed by professional designers and are compatible with the platform. 

To continue with, the themes are industry specific too. You may have a business in any of the industry segments like photography, fashion, apparels, jewelry, home appliances, furniture, toys, electronics, and, etc. Being, a merchant, you must be aware of the business, related themes and its representation. It is better to have a minimal knowledge of the Shopify theme development, so that you are able to do a fair part in developing the own e-commerce store.

In a nutshell, Shopify is the best choice for your business online, if you want an easy store with hosting; inventory management, analytics, SSL certificate and PCI compliance for security, attract more customers with beautiful themes, and all in one go.