Today,
mobile users ratio is increasing in an exponential rate. Individuals
are absolutely subordinate over the mobile for personal, enterprise
or business utilization for, it totally provides amazing qualitative
and quantitative experience sparing time and money. Mention not to
say, mobile experience is no more a method for status or choices, but
a necessity. Simultaneously, commerce (selling and buying of
products/services) has depicted its revolution in accordance with the
evolution of trade since ages together from a simple barter system to
a click over the mobile owner's screen. In favour of business
persons, mobilecommerce development have
cleared way for exchange through mobile facilitating their vicinity
and business exchange 24*7*365.
Rightly,
mobile commerce has moved beyond e-commerce owing to the following
reasons.
- The interaction reaches to a wider audience and in a personalized way.
- It provides opportunity to gain information in a direct way.
- It has global embracement.
- It permits organizations and individuals to connect each other effectively.
- Security
- It is accessible anytime in a convenient manner.
The
salient features of mobile
commerce applications
include selection of interested categories; download information and
view items; search and browse catalogs, audio, videos; create and
manage list of favorites; notifications of updated products, discount
offers; special or redeem coupons, and, etc. Mobile owners can use
and track their transactions through responsive websites or mobile
apps and thus can shop anytime from anywhere across the globe.
Furthermore, users never restrict to one type of mobile platform.
They use devices of their choice such as smartphones or i Pad working
on various platforms namely android, i OS, windows mobile, and so on.
Original Resource : http://www.sooperarticles.com/internet-articles/ecommerce-articles/mobile-commerce-applications-open-entryways-business-expansion-1426221.html
