Today, almost everyone owns a smartphone with a great application support. They all can be seen having installed multiple social apps on their mobiles. Some have their interest in social media while the others are interested in playing games on the go. A smartphone is simply the best means of communication available today. It is like, people directly open the Play Store on their Android mobile and look if an app is available as per their interest. Business organizations also have their respective apps so as to address their customers at a broad level. All of their latest releases are available as the recent updates on the market or in their own stores. E-commerce is the biggest example of online business. Jumping on the point directly, mobile applications are the greatest means of directly connecting to the target audience for any business.